The 3 Keys to Successful Order Management: Integration, Integration, Integration

The 3 Keys to Successful Order Management: Integration, Integration, Integration

Organizations looking to reduce costs and improve efficiencies in their order management process have a formidable challenge. They typically have a large array of product catalogs, a CRM system, an accounting/ERP solution, and a semi-operational eCommerce website. The problem is that none of these pieces “talk” to each other. Customers view products on the website without accurate inventory and pricing details. Orders that are processed are manually entered into the accounting system (like P21). New products and promotions are manually updated on the website. These processes result in significant lag times, higher overhead costs and poor customer service. Manufacturers and distributors need a proven eCommerce provider to successfully integrate their order management process. The benefits include updated inventory and pricing details available to customers online; orders automatically tracked and processed; and increased customer satisfaction with easy check-out, filters and product comparison features.